Campaign Design Co-working with Hatch & Co
Freehand Coffee
Freehand aims to be recognised as the most professional and innovative, as well as the most CSR-friendly supplier of coffee solutions for companies. This means that everything Freehand does is focused on the environment, sustainability, and social responsibility for its customers and suppliers. We created the campaign “Brygget på Karakter” (Brewed on Character).
TV advert / 35 seconds
The “Brewed on Character” campaign emphasises sustainable coffee production, ESG, and data governance. We aim to position Freehand as the coffee industry’s rebel with a cause.
We uphold expression and rhetoric when communication becomes tactical.
